Blog CRM

Do You Need CRM Software

Do You Need CRM Software

Small Enterprises typically make a mistake because they think 50 inquiries a day and roughly 20 customers to attend can be managed in excel without any trouble. Eventually as the business grows and more and more inquiries add up to 200 inquiries a month having a reliable management system becomes inevitable. Sales Funda® CRM software system supports a systematic methodology to record and update sales information and it is an indispensable management tool even if you are a start- up.

Let’s look at enquiry statistics for 20 leads a day. Even if they are a few as that you still need to know how the lead interact with your business, what are the sources they come from, which pages they have visited on your website, who has contacted them, what emails have been sent and the status of the leads. That is roughly 10 activities per lead. For 20 leads, that is 200 activities. As your business expands, the number of leads would increase to 50-100 and the number of activities would be 5,000-10,000. This can trigger trouble if you don’t have a reliable system to put things in place from the beginning. The Chaos adds up to a dismantled enterprise going towards down time.

Problem areas in your enterprise are

For Customer Service

inability to fulfill customer demands

decreases in customer satisfaction

increasing response times

declining customer loyalty

inability to hire skilled labor

For Administration

inability to hire and maintain qualified staff

inability to reduce administrative costs

For Finance

lack of timely and accurate forecasting

cash flow problems

declining ROI

declining margins

eroding operating profits

For Marketing

inability to track marketing campaign results

poor lead tracking

inability to drive high quality leads

losses in market visibility and exposure

For Sales

decreasing revenue

increasing selling expenses

missed growth goals

inaccurate forecasting

For Operations

increasing operating cost and expenses

inconsistent quality

increases in cost of goods

inability to meet current customer demands

inability to consistently reach productivity goals

Call us on 9235 35 35 35 for a consultation on a cost effective Sales Funda® CRM solution suitable for your enterprise today.

Next step: Explore Sales Funda® CRM, ERP, or book a demo.

Back to all articles